With this sixth model in its iPhone lineup, Apple for the very first time incorporated in-cell screen technology, which made the iPhone 5 come out with both the display as well as the touch sensor. The components used for in-cell screen are made by LG Display Co. and Japan Display Inc. This same technology lured as many as five million users to buy the iPhone 5 and it is this in-cell screen technology that is making it a long process for Apple to manufacture the devices and hence, the shortfall. According to a report in Bloomberg, manufacturing in-cell screens is more “painstaking than earlier screen types, contributing to bottlenecks.” Because of this, there has been outstrip of supply of iPhone 5 devices, with users made to wait for few more weeks and Apple struggling to keep up with demand. Apart from in-cell screen technology, Apple is also struggling with the iPhone 5’s new baseband chip. The manufacturing process of these chips has controlled the supplies. These baseband chips let the handset be connected to LTE network. Apple sold around five million iPhone 5 devices during the first week of its launch. However, reaching a number above that was impossible due to lack of supply. The iPhone 5 is out in the United States, Australia, Canada, France, Germany, Hong Kong, Japan, Singapore and the United Kingdom. The device will hit 22 more countries on Sept. 28 and more than 100 countries by the end of 2012. Demand for iPhone 5 exceeded the initial supply. Many pre-orders have been delivered while many are scheduled for October shipment.

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