Essentially, the app features filters similar to the Instagram app that users can apply on images they click and then upload these pictures onto their social networks. The only additional thing the app does is add its name as a hashtag to the post to catch Instagram developers’ attention. Nokia is hoping to generate enough buzz through the app to get Instagram to notice and fill this missing gap by offering its mobile app to Windows Phone users as well. It’s a novel effort, but will it achieve the desired results? Instagram, are you listening?